Digital Video 101: Shooting Professional Quality Video with Your Smartphone

Laurel Westmoreland

  • June 7, 2018
    12:30 pm - 4:30 pm EST

June 7, 2018 | 12:30-4:30pm 

$276.00 Only $69.00 (when logged in) thanks to the support of our partners and funders

Video content is proven to increase website traffic, conversions, sales and donations. By 2021, it is predicted that 82 percent of all web traffic will shift to video.

Social media channels like Facebook are prioritizing video over text and photographs, which is just one of the many reasons why PR professionals must not only be great writers but also proficient in video production. Learn how to create professional quality video on a shoestring budget by pairing your smartphone with the right tools and accessories to create compelling and affordable brand video libraries.

Dress comfortably for this hands on workshop where you will gain experience creating storyboards, setting up lighting, selecting lenses and framing the perfect shot.

Heather Grzelka enjoys nearly two decades of experience advancing social causes by generating positive media attention that influences policymakers and increases donor support. Before founding Madeira Public Relations, Heather spent the first decade of her career successfully navigating the Washington, D.C., political arena on behalf of numerous nationally recognized nonprofit organizations and has a proven track record of influencing meaningful change.


CFRE Continuing Education Points
Full participation in this program is applicable for 4.0 NFR points.

If you need special accommodations to participate in any of our classes or events, please contact us at 813-287-8779.

Multiple Registrant Discount
Receive 10% off each registration after the first (cannot be combined with any other discounts).

Visit the Registration & Payment Policies page for answers to many questions regarding payment, attendance, substitutions, and cancellation and refunds.

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Venue Phone: 813-287-8779 or

Venue Website:

1408 N West Shore Boulevard, Suite 140, Tampa, Florida, 33607, United States


Towers at Westshore is at the corner of W Laurel Street and N Westshore Boulevard.