Free Webinar: Secrets for Year-End Fundraising Success

Free Webinar: 2021 Year-End Fundraising: Secrets to Inspire Greater Giving

Laurel Westmoreland

  • Free Webinar: 2021 Year-End Fundraising: Secrets to Inspire Greater Giving
    October 20, 2021
    2:00 pm - 3:00 pm EST

Research shows that nearly one-third of all charitable gifts are made in December, with 12% of all giving occurring in the last three days of the year. What is your nonprofit doing to capitalize on this critical year-end giving season? It’s not too late to finish 2021 strong. This free webinar will help you develop a practical plan to boost year-end fundraising in service of your nonprofit.

During this session, you will:

  • Discuss effective fundraising strategies for the final two months of 2021, including Giving Tuesday
  • Learn how to focus on the best fundraising strategies for your nonprofit right now
  • Identify practical ways to increase your success this year-end

Who should attend?

Anyone involved in fundraising and communications at your nonprofit. This may include development staff, communications staff, CEOs, executive directors, board members and volunteers.

What if I can’t attend live?

NLC’s Free Webinars are recorded and shared on our website. All registrants will receive a notification when the webinar recording and any resources provided by the presenter have been posted.  You can see all of NLC’s free webinars here.

Led by: Sara Leonard, MBA, CFRE


Wednesday, October 20, 2021 | 2-3 p.m. EST

Click Here to Register Now

About Our Guest Presenter

Sara Leonard, MBA, CFRE is a solutions-oriented advancement professional with over 25 years’ experience in development and administration in the nonprofit field.  She received her Bachelor’s Degree in Business Administration from the University of Tampa and an MBA from the University of South Florida.  She is a Certified Fundraising Executive and has been named as a Master Trainer by the Association of Fundraising Professionals.

She has worked in the nonprofit sector raising funds for healthcare, educational and cultural organizations. She managed development operations including identification, cultivation, solicitation, and stewardship of donors, managing annual giving, major gift cultivation and solicitation, training and management of staff, board and volunteers, foundation and corporate support, sponsorships, annual funds, special events and in-kind support. She is widely considered an expert in crisis fundraising and has guided organizations through capital campaigns – both large and small.

The founding director of the Nonprofit Leadership Center’s Fund Development Academy, Sara launched the Sara Leonard Group in April 2015 to provide consulting, coaching and training to fundraisers, CEO’s and nonprofit board members. She continues to serve as trainer in fund development and volunteer management at NLC.

Sara serves on the board of directors of the Suncoast Chapter of the Association of Fundraising Professionals and New Tampa Young Life.  She is a former board member of the AFP Florida Caucus.  She lives in Tampa with her husband and two children.

See more free webinar replays here.


United States


Zoom details will be provided to registrants about one week prior to the training date.