A Book Review: Small Message, Big Impact

Lorraine Faithful Uncategorized

A book review of Small Message, Big Impact, written by Terri Sjodin Have you worked hard on that short speech so you will be ready the next time you only have a few minutes to say what you want to when you run into that “very important person?” Are your thoughts developed and organized to take advantage of all opportunities …

A Book Review: Start With Why

Lorraine Faithful Uncategorized

A book review of Start With Why: How Great Leaders Inspire Everyone to Take Action, by Simon Sinek The premise of this book is that most people in business cannot identify why their customers are their customers, and why their employees are their employees, and therefore they don’t know how to attract more of each. Start with why, writes Simon …

A Book Review: WIN: The Key Principles to Take Your Business From Ordinary to Extraordinary

Lorraine Faithful Uncategorized

A Book Review of WIN: The Key Principles to Take Your Business From Ordinary to Extraordinary, written by Dr. Frank I. Luntz Add WIN to your “must read” list! This book addresses the philosophy, strategy, and language of winning from the perspective of America’s greatest winners inside and outside the business world. Author Dr. Luntz draws on three dozen private …