8 Over-Looked Donor Prospects Hidden In Your Database, Just Waiting to Give More

Guest post by Steven Shattuck of Bloomerang News, Stories

  Republished with permission There’s little argument that long-term, loyal donors are your best prospects for things like major gifts and planned gifts. Monthly donors, active volunteers, current and former service recipients, and the securely retired (especially the childless and empty-nesters) are also great prospects. But who else might be lurking in your donor database that doesn’t necessarily scream “I could …