This two-part series helps nonprofit staff and board leaders understand how to enhance their organization’s reputation and relevance in a time of unlimited data and popular charity watchdog groups. Following these sessions, you’ll understand how to think differently about reporting and more effectively tell your impact story.

This series is critical for anyone who speaks with current or potential funders or donors about your organization’s impact, especially executive leaders, board members, grant writers, communications/marketing, and development staff.

_

How to Understand & Improve Communication with Charity Watchdog Groups | April 11, 2023

Registration closes at 11:55 p.m. Eastern on April 9, 2023.

With unlimited data just a click away, Millennials and Gen Z want to know how nonprofits are using their funds, often looking to Charity Navigator rankings and GuideStar’s communications platform before making charitable gifts. What do these ratings really mean? What data is used to formulate them and how do they affect your nonprofit’s reputation? What should you be paying attention to (or not) when it comes to elevating your scores?

In this class, you will:

• Understand what the GuideStar and Charity Navigator evaluation processes look like and what their results mean for your organization and our nonprofit sector
• Learn the strengths and weaknesses of third-party evaluations
• Be able to develop a strategy to use these evaluations for your nonprofit

_

How to Demonstrate Community Impact: Thinking Differently About Reporting | May 2, 2023

Registration closes at 11:55 p.m. Eastern on April 30, 2023.

Nonprofit communications platform GuideStar recommends that every nonprofit is responsible for communicating its impact. But how do you do that effectively beyond dollars raised and constituents served?

This class will help you think differently about reporting to showcase your supporters’ social return on investment and true mission impact.

Specifically, you will:

• Review best practice case studies, including community impact reports from the Conn Memorial Foundation’s education initiatives
• See a real-world example of a nonprofit that adopted GuideStar’s questions to communicate their community impact
• Learn from a funder and collaborator perspective what partners are looking for to motivate continued or new support
• Understand the necessary components to create a meaningful impact report for your organization
• Receive a template/checklist for effectively articulating and presenting your organization’s community impact report

_

$259.00 Only $84 each (when logged in) thanks to the support of our funders.

OR $518.00 Only $159 (when logged in) for both sessions

This event is being held IN-PERSON at our training room in Tampa, FL.

_

CFRE Continuing Education Points
Full participation in How to Understand & Improve Communication with Charity Watchdog Groups is applicable for 3.0 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.

Full participation in How to Demonstrate Community Impact: Thinking Differently About Reporting is applicable for 3.0 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.