Events Calendar

Develop a Winning Case for Support

About This Event

Starting:

Wed, May 17, 2023
In-Person

A nonprofit’s case for support tells your organization’s story in a compelling manner and articulates the reasons a donor should support your mission. A case for support is critical to distinguishing your organization from other nonprofits and for ensuring that your staff and board can consistently and clearly communicate your organization’s message.

After this two-part class led by Sara Leonard, MBA, CFRE, you will know how to:

  • Find the words that paint a compelling picture of your organization
  • Write a winning case for support
  • Develop case statements for individual programs/projects
  • Present your case for support to funders and other stakeholders
  • Engage board members and prospects in the development of your case

You will leave the first session with the skills and tools to begin drafting your organization’s case for support. Then, during the second session, you will have the opportunity to present your case to a group of experts and receive valuable feedback to sharpen your approach. At the conclusion of the series, you will have a well-developed draft of your case for support that will become invaluable in your fundraising efforts.

Who should attend

Professionals at all levels can benefit from this program — from executive directors, development directors and program staff to board members and volunteer managers —anyone responsible for securing resources for your organization and telling its story.

What to bring

To maximize your in-class experience, please bring your mission statement, existing case for support or case statements (even if they are out of date), and your creativity and enthusiasm.

Required core program for the Certificate in Fund Development Leadership

$493.00 Only $120 (when logged in) thanks to the support of our funders

This event is being held IN-PERSON at our training room in Tampa, FL.

Registration closes at 11:55 p.m. Eastern on May 15, 2023.

Purchase Your Event Tickets

Develop a Winning Case for Support Registration
$120.00
Develop a Winning Case for Support Registration
$120.00

Sessions

Develop a Winning Case for Support Session 1
May 17, 2023
08:30 AM
to 12:30 PM
In-Person
1408 N. Westshore Blvd. Ste. 140 Tampa, FL 33607
Develop a Winning Case for Support Session 1
May 17, 2023
08:30 AM
to 12:30 PM
In-Person
1408 N. Westshore Blvd. Ste. 140 Tampa, FL 33607
Develop a Winning Case for Support Session 2
May 24, 2023
02:00 PM
to 04:00 PM
In-Person
1408 N. Westshore Blvd. Ste. 140 Tampa, FL 33607
Develop a Winning Case for Support Session 2
May 24, 2023
02:00 PM
to 04:00 PM
In-Person
1408 N. Westshore Blvd. Ste. 140 Tampa, FL 33607

Certificates

Earn Your Certificate Today!

The Certificate in Fund Development Leadership is designed for individuals with a minimum of three years of experience in fundraising. Participants benefit from the increased level of knowledge and the interactions with other course participants. Organizations benefit from an increased level of funding garnered by a more fully developed fundraiser.

Start your certificate today!

The Certificate in Fund Development Leadership is designed for individuals with a minimum of three years of experience in fundraising. Participants benefit from the increased level of knowledge and the interactions with other course participants. Organizations benefit from an increased level of funding garnered by a more fully developed fundraiser.
Sara Leonard is a solutions-oriented advancement professional with more than 25 years of experience in development and administration in the nonprofit field. She received her bachelor’s degree in business administration from the University of Tampa and her MBA from the University of South Florida. She is a Certified Fund Raising Executive and has been named as a Master Trainer by the Association of Fundraising Professionals. Sara has worked in the nonprofit sector raising funds for health care, educational and cultural organizations. She managed development operations, including donor identification, cultivation, solicitation and stewardship, annual giving, major gift cultivation and solicitation, staff training and management, board and volunteer management, foundation and corporate support, sponsorships, annual funds, special events and in-kind support. She is widely considered an expert in crisis fundraising and has guided organizations through capital campaigns both large and small. Sara launched the Sara Leonard Group in April 2015 to provide consulting, coaching and training to fundraisers, CEOs and nonprofit board members. Sara serves on the board of directors of the Suncoast Chapter of the Association of Fundraising Professionals and New Tampa Young Life. She is a former board member of the AFP Florida Caucus. She lives in Tampa with her husband and two children.