Video consistently outperforms other content formats, generating more shares, stronger engagement, and higher conversion rates. Yet many nonprofits struggle to prioritize it due to limited time and budget.
In this free on-demand webinar, you’ll learn how to build a smart, sustainable video strategy that fits your organization’s resources.
During this video, you will learn:
- When to film on your phone and when to invest in professional production
- How to create a culture of storytelling within your team
- How to use video intentionally to drive donations, participation, and awareness
Whether you’re starting from scratch or looking to refine your approach, you’ll leave with clear guidance on how to make video work for your mission without overwhelming your staff or draining your budget.
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Presentation Resources
Meet Your Presenter
Matt Pearl was a TV news reporter and videographer for more than 20 years, working for stations like WXIA-TV in Atlanta and Scripps News nationally, before launching Pearl Impact Media. His mission is uplifting nonprofits and purpose-driven businesses through meaningful, memorable video storytelling. He has worked with clients across Georgia and nationwide, including Atlanta Habitat for Humanity, Teach for America Metro Atlanta, and Invest in Our Future.
More Events to Strengthen Your Nonprofit & Community
Find more free on-demand videos as well as upcoming classes at the Nonprofit Leadership Center to help you strengthen your skills, nonprofit and communities.
