The Dos and Don’ts of Fundraising During a Crisis

Asian woman sitting at a desk looking stressed biting on a pencil blond hair and black rimmed glasses
Nonprofit Leadership Center

As you navigate the “new normal” of nonprofit fundraising, seasoned fundraising consultant and NLC trainer Alyce Lee Stansbury shares up-to-the-minute strategies along with dos and don’ts of crisis fundraising.

After watching this video, you will:

  • Know the most effective ways to ask for gifts right now.
  • Understand how to evaluate and pivot future fundraising strategies.
  • Be able to deliver top-notch donor stewardship.

This video is designed to help executive directors and fund development teams understand how to keep your mission in the hearts and minds of supporters during the COVID-19 pandemic and any global crisis.

Resources Referenced in the Video

Find additional crisis fundraising advice from Alyce Lee:

Fundraising in Uncertain Times: 10 Ways to Mitigate Revenue Loss

How to Host Successful Online Board Meetings

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